Why You Should Consider Partnering With a Certified Women-Owned Business

Published on March 3, 2020 By Liberty Creative Solutions


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For over a decade, Liberty Creative Solutions has held the prestigious Women's Business Enterprise (WBE) Certification from WBENC, the nation's leading women-owned business certifier. Their commitment to diversity is more than just a social program – it's a strategic advantage, offering tax incentives, up to 130% ROI, and lower operating costs for partner organizations. By collaborating with Liberty Creative Solutions, you not only demonstrate your commitment to diversity but also gain access to a network of diverse suppliers and a legacy of high-quality print production and marketing expertise dating back to 1964.

For more than 10 years, Liberty Creative Solutions has been Women’s Business Enterprise (WBE) Certified through the Women’s Business Enterprise National Council (WBENC). This is the nation’s largest third-party certifier of businesses owned and operated by women in the United States.  To achieve WBENC certification, women-owned businesses complete a formal documentation process and a site visit which is administered by one of WBENC’s 14 Regional Partner Organizations. It’s quite the process!

A common misconception is that diversity is a quota system or social program designed to benefit selected groups while adding little to no value to the bottom line. The fact is that a competitive advantage exists! By including women-owned businesses within your portfolio of vendors, you demonstrate your commitment to fostering diversity and the continued development of diversity programs.

Some benefits of partnering with a certified WBE include:

1. Providing Tax Incentives

Partnering with a WBENC-certified WBE can provide your company many tax benefits. The federal government affords tax incentives to those who conduct business with minority and women-owned businesses.

2. Opening New Sources of Revenue Opportunities

Research performed by the Hackett Group shows that working with a WBENC-certified business, can increase profitability with as much as 130% return on investment, providing distinct competitive advantages. Additionally, the research concluded that procurement organizations who work with a diverse supplier base also had lower overall operating costs and spent 20% less on their buying operations.

3. Diversifies Your Suppliers to Provide Multiple Procurement Channels for Goods and Services

When partnering with a WBENC-certified business, you gain access to multiple channels for goods and services which allows you to analyze various factors and choose what options are the best fit for your company’s needs. Increasing your partnerships with WBENC-certified businesses gives you the added benefit of building relationships with suppliers’ alliances.

Family operated since 1964, our reputation of combining passionate, professional staff with high quality service, cutting edge technology and value based solutions for National Brands is the reason for our continued success. Our expertise in the print production industry allows us to assist clients in several industries developing and executing unique monthly promotions, direct mail marketing and communication programs. Please visit our website for more information regarding our services. www.libertycreativesolutions.com




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